Between May 31 and June 22, Parque Villa Lobos was transformed into the heart of the Northeast right in the middle of São Paulo. ~
Over ten days of festivities, thousands of people joined São João de São Paulo 2025, which brought together tradition, music, gastronomy, and experiences designed for all ages.
The public enjoyed a diverse program featuring live performances by Mestrinho, Mariana Aydar, Rastapé, Bloco de Pífanos de São Paulo, Bicho de Pé, Diana do Sertão, Duka Santos, Forró para Nóis, Dois Dobrado, Paulla Zeferino, Filipe Toca, Ó do Forró, Forró di Casa, Trio Dona Zefa, Baiãoclub, Forró das Minas, Peixelétrico, Bruna Bernardy, and Família Virgulino.
With creative direction, production, and operations by InHaus, São João de São Paulo was held with support from the Ministry of Culture, the Government of the State of São Paulo, and the Secretariat of Culture, Economy, and Creative Industries.
More info @saojoaodesp